Brand Profile

Discover the Excellence of Hartco® Wood Flooring: A Comprehensive Guide for Homeowners, Decorators, and DIY Enthusiasts

Introduction

Choosing the right floor covering is crucial in enhancing both the functionality and aesthetics of any space. A beautiful and durable floor can transform a room, adding value and comfort to your home. Today, we focus on Hartco® Wood Flooring, a brand renowned for its quality and innovation in the flooring industry. This guide is tailored for homeowners, interior designers, contractors, and DIY enthusiasts who seek premium wood flooring solutions.

Why Choose Hartco® Wood Flooring?

A Legacy of Quality and Innovation

Hartco® Wood Flooring stands as the largest wood flooring manufacturer in North America, with a history of delivering top-notch products. Known for its commitment to sustainability and innovation, Hartco® manufactures 100% of its flexibility products in the USA, utilizing premium American hardwoods such as red and white oak, hickory, maple, and walnut.

Unique Selling Propositions

• Sustainability: Hartco® is dedicated to environmentally responsible practices, ensuring that all its wood is sourced from sustainably managed forests.
• Innovation in Design: The brand continually pushes the boundaries with innovative designs and finishes.
• Durability: Hartco® Wood Flooring is built to last, offering excellent resistance to wear and tear.

Types of Hartco® Wood Flooring

Hartco® offers a diverse range of wood flooring types, including solid hardwood and engineered hardwood. Each type comes with its own set of features and benefits, making it easier to find the perfect match for any project.

• Solid Hardwood Flooring
  Solid professional installer by Hartco® is crafted from a single piece of wood, offering timeless beauty and the ability to be sanded and refinished multiple times.
  • Installation
    Installing solid hardwood flooring requires nailing or stapling the planks to a wooden subfloor after a period of acclimation. This process can be challenging and is best handled by a professional installer.
  • Cost and Timeline
    Solid hardwood installation can be completed in 1-2 days, but preparation activities like acclimation, subfloor preparation, and removal of old flooring can impact the timeline. Budgeting should also include materials, delivery fees, trims, moldings, and labor costs.
  • Lifetime Investment
    Solid hardwood flooring is a long-term investment. Its 3/4" construction allows it to be sanded and refinished multiple times, ensuring it remains on-trend and beautiful for years.
  • Available Options
    • Look: Traditional, hand-scraped, distressed.
    • Species/Visual: Hickory, maple, red oak, white oak.
    • Collections: American Scrape, Appalachian Ridge, Ascot Plank, Ascot Strip, Paragon, Prime Harvest, TimberBrushed, Yorkshire.
    • Gloss: High, medium, low.
    • Width: Narrow (<3”), standard (3”-4”), wide (5”-7”).
• professional installer Flooring
  Engineered hardwood flooring offers a versatile and durable option, especially for areas where humidity and temperature variations are a concern.
  • Durability
    Engineered hardwood can be sanded and refinished several times. It’s ideal for basements, over concrete slabs, or radiant heating systems. However, it’s not recommended for laundry rooms or bathrooms.
  • Wide-Width Planks
    professional installer planks can be up to 7 1/2” wide, showcasing the wood grain's natural beauty and creating a cozy feel in expansive rooms. Mixed-width designs add a touch of early-American craftsmanship.
  • Installation
    Engineered hardwood can be installed using staple, glue, or float methods. The floating floor method is particularly DIY-friendly as it requires no glue, staples, or nails.
  • Cost and Timeline
    Similar to solid hardwood, engineered flooring installation is quick, but preparation activities play a significant role in the overall timeline. Costs should include materials, trims, moldings, and labor.
  • Available Options
    • Look: Traditional, distressed, brushed, hand-scraped, wide plank.
    • Species/Visual: Hickory, maple, northern red oak, oak, red oak, white oak.
    • Collections: American Scrape, Beaumont, Beckford, Dogwood Pro, Dutton Pass, Historic Reveal, HydroBlok, Necessity, Prime Harvest, Rural Living, TimberBrushed, Woodland Traditionalist.
    • Gloss: High, medium, low.
    • Width: Extra wide (>7”), standard (3”-4”), wide (5”-7”).
    • Thickness: 0.38", 1/2", 3/8", 7/16", 9/16".
    • Edge: Micro, square.

Features and Benefits of Hartco® Wood Flooring

Advanced Technologies

Hartco® Wood Flooring incorporates cutting-edge technologies to enhance the performance and aesthetic appeal of its products. For instance, HydroBlok technology offers superior water resistance, making it ideal for areas prone to moisture.

Homeowner Benefits

• Ease of Installation: Floating floor methods are DIY-friendly.
• Durability: Both solid and engineered hardwood options offer long-term resilience.
• Maintenance: Simple cleaning routines and periodic refinishing keep the floors looking new.
• Aesthetic Appeal: A wide range of styles, colors, and finishes to suit any décor.

Installation and Maintenance

• Installation Tips
  For solid hardwood, professional installation is recommended due to the complexity of nailing or stapling. Engineered hardwood offers more flexibility with its floating installation method, suitable for experienced DIYers.
• Maintenance Guidelines
  To maintain Hartco® Wood Flooring, regular sweeping or vacuuming is essential. Use a damp mop with a recommended wood floor cleaner. Avoid excessive water and abrasive cleaners to preserve the finish.

Design and Aesthetic Options

Hartco® offers an extensive array of designs, colors, and textures. Whether you prefer the classic elegance of high-gloss red oak or the rustic charm of distressed hickory, there's a Hartco® floor to complement any interior style.

In

spirational Ideas

• Modern Homes: Opt for wide plank, low-gloss finishes in neutral tones.
• Traditional Spaces: Choose hand-scraped or distressed wood for a timeless look.
• Rustic Retreats: Mixed-width planks in warm, natural hues create a cozy ambiance.

Cost and Value

Hartco® Wood Flooring is competitively priced, offering a range of options to fit different budgets. While solid hardwood may be more expensive upfront, its longevity and ability to be refinished provide excellent value. Engineered hardwood offers a more affordable alternative with similar aesthetic benefits.

Warranties and Guarantees

Hartco® stands behind its products with comprehensive warranties, ensuring peace of mind for your investment.

Conclusion

Hartco® Wood Flooring combines quality, innovation, and sustainability, making it an excellent choice for homeowners, decorators, and DIY enthusiasts. With a wide range of options and unmatched durability, Hartco® floors can enhance any project, from renovations to new constructions.

Explore more about Hartco® Wood Flooring by visiting our product pages or contact a sales representative for personalized advice. Discover how Hartco® can elevate your space with its exceptional wood flooring solutions.